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Cualify Field Notes

Building India's AI calling stack — in public.

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Cualify.

AI calling agency for Indian SMBs. Multilingual voice agents, INR billing, DPDP-ready from day one.

Built in Mumbai · Stored in Mumbai

Product

  • Outbound sales
  • Inbound support
  • Appointment booking
  • Collections
  • Voice library
  • Docs

Company

  • Pricing
  • Cualify vs Bolna
  • Changelog
  • Security
  • Blog
  • About
  • Contact

Legal

  • Terms of service
  • Privacy policy
  • Data Processing
  • Acceptable Use
  • 15-day refund

Compliance

  • DPDP Act 2023
  • TRAI / DLT
  • 99.5% SLA
  • Sub-processors
  • Customer KYC
  • Contact DPO

© 2026 Cualify Technologies. All rights reserved.

[email protected]·[email protected]·+91 80 0000 0000

Pricing

Honest pricing for serious operators.

Every plan ships with Indic voices, recording vault in Mumbai, DPDP consent capture, and real-time WhatsApp updates. Cancel any time. 15-day money-back guarantee.

No-risk pilot

15-day money-back guarantee

Full refund within 15 days of your first payment. No questions asked. Used minutes are deducted at the standard ₹/min rate of the plan you're on — that's it, no setup fees, no clawbacks, no fine print.

Read policy

Pricing

INR-priced. No surprise bills.

Every tier ships with Indic voices, recording vault in Mumbai, DPDP consent capture, and real-time WhatsApp updates. Upgrade or cancel any time. GST invoices issued monthly.

Pilot

Validate AI calling on a single use case in 5 working days.

₹4,999/mo

Save ₹9,000 a year on annual

500 minutes included · ₹9/min after

  • 1 agent · 2 languages
  • 2 concurrent calls
  • Connect your Exotel number
  • WhatsApp + email notifications
  • 5-day go-live
Start the pilot

Starter

Two agents on four languages, plugged into HubSpot.

₹14,999/mo

Save ₹27,000 a year on annual

2,000 minutes included · ₹8/min after

  • 2 agents · 4 languages
  • 5 concurrent calls
  • Connect Exotel · Plivo · Twilio
  • HubSpot integration
  • Priority email support
Choose Starter
Most popular

Growth

Full multilingual coverage with all CRM + WhatsApp ops.

₹39,999/mo

Save ₹72,000 a year on annual

6,000 minutes included · ₹7/min after

  • 4 agents · 8 languages
  • 15 concurrent calls
  • All CRM connectors + webhooks
  • Multiple telephony providers
  • 99.5% SLA · WhatsApp support
Choose Growth

Scale

Enterprise-grade — custom voice, white-label, dedicated success manager.

₹89,999/mo

Save ₹1,62,000 a year on annual

15,000 minutes included · ₹6/min after

  • Unlimited agents · 12 languages
  • 50 concurrent calls
  • Custom voice clone
  • White-label portal (add-on)
  • 99.9% SLA · Slack channel
Talk to sales

All prices in INR · exclusive of 18% GST · 2% TDS deducted on invoices

Compare every feature

Everything you need to run an AI calling team.

Side-by-side breakdown of what's included in each plan. Green tick = included. Dash = not on this tier.

Swipe to compare plans

FeaturePilotStarterGrowthMost popularScale
AI voice & conversation
Indic languagesHindi, Tamil, Telugu, Marathi, Bengali, Kannada, Gujarati, Malayalam, Punjabi…2 languages4 languages8 languages12 languages
Voice library accessProduction-grade Indic voices, male + female, multiple regional accents.12 voices12 voices12 voices12 + custom
Real-time intent detection
Sentiment analysis on every call
Multilingual handoff in single callSwitch from Hindi to English mid-call when the user does.
Conversation memoryHow far back the agent reasons over the current call.20 turns40 turnsUnlimitedUnlimited
Telephony (bring your own carrier)
Connect your telephony providerYou bring the carrier — we orchestrate the AI. Your DLT registration and numbers stay under your entity. (Plivo + Twilio adapters in active development.)ExotelExotelExotelExotel + custom
Concurrent callsMaximum simultaneous AI conversations our orchestration runs for you.251550
Outbound dialing
Call recording vaultAES-256 encrypted, stored in Mumbai region.30 days90 days180 days1 year
Use cases & playbooks
Use cases includedOutbound sales · Inbound support · Booking · Collections.1 use case2 use cases4 use casesAll use cases
Pre-built playbook templates4 templatesAll templatesAll templatesAll templates
Custom playbook builder
Integrations
REST API + outbound webhooksPlace calls, sync contacts, subscribe to call.completed / call.failed events from your CRM. Docs at /docs/api.
Native CRM connectorsBuilt-in HubSpot, Salesforce, Zoho, LeadSquared, Pipedrive sync (no engineering work).Coming Q3
WhatsApp Business notificationsAiSensy delivery for call summaries + follow-up nudges. Pilot integration in development.In pilot
Google Sheets connector
Compliance & data
DPDP-compliant consent capture
TRAI / DLT registration
Data residencyMumbai (ap-south-1)Mumbai (ap-south-1)Mumbai (ap-south-1)Mumbai (ap-south-1)
Audit log + admin trail
Sub-processor disclosure
Custom DPA
Support & SLA
Email supportStandardPriorityPriorityDedicated
WhatsApp / Slack supportWhatsAppSlack channel
Service level agreementBest-effort98%99.5%99.9%
Onboarding5 working days5 working days5 working daysCustom
Dedicated success manager
Quarterly business review

Need a custom mix? Talk to us — Scale is fully tailored.

Calculator

What would you save if four seats became one?

Monthly savings vs. human team

₹1,16,240

≈ 83% reduction in calling cost

Today (human)
₹1,40,000
With Cualify
₹23,760
Minutes / month
3,960
Plan
Growth (₹39,999/mo)
Start the Growth plan

Assumes ₹35,000 fully-loaded telecaller cost per month (salary + benefits + supervision + telecom) and ₹6/minute blended Indic AI cost across Hindi + English. 22 working days. Your actual savings will vary with volume tier and language mix.

Questions

Asked & answered

Still need help? Email [email protected] — we reply within 4 working hours.

Five working days from sign-up
to first qualified lead.

₹4,999 pilot. No setup fee. 15-day money-back guarantee. Bring your own playbook or use one of ours.

Start the pilot — ₹4,999Book a 15-min call