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Cualify Field Notes

Building India's AI calling stack — in public.

One short essay every other Friday on voice AI, Indian SMB GTM, and what we ship. No spam. Unsubscribe in one click.

Cualify.

AI calling agency for Indian SMBs. Multilingual voice agents, INR billing, DPDP-ready from day one.

Built in Mumbai · Stored in Mumbai

Product

  • Outbound sales
  • Inbound support
  • Appointment booking
  • Collections
  • Voice library
  • Docs

Company

  • Pricing
  • Cualify vs Bolna
  • Changelog
  • Security
  • Blog
  • About
  • Contact

Legal

  • Terms of service
  • Privacy policy
  • Data Processing
  • Acceptable Use
  • 15-day refund

Compliance

  • DPDP Act 2023
  • TRAI / DLT
  • 99.5% SLA
  • Sub-processors
  • Customer KYC
  • Contact DPO

© 2026 Cualify Technologies. All rights reserved.

[email protected]·[email protected]·+91 80 0000 0000

Documentation

Everything you need to know about Cualify

Browse by category — or hit ⌘K in the app to search. Can't find what you need? Email support and we'll add it.

Quickstart

Sign up to your first AI test call in under 5 minutes.

  • →Make your first test call— No setup needed — uses our trial pool
  • →Clone a playbook template
  • →Pick the right voice + language

Telephony setup

Connect Exotel (India), Twilio (global), Plivo (low-cost APAC/LATAM), or use Cualify's trial pool.

  • →Connect Exotel (India outbound)
  • →Connect Twilio (global outbound)
  • →Connect Plivo (low-cost international)
  • →Use the Bolna trial pool (no KYC)
  • →Register a phone number in Bolna
  • →Setting up Exotel App Bazaar SIDs

Compliance

DPDP, TRAI calling rules, NDNC scrub, recorded consent.

  • →DPDP Act 2023 compliance
  • →TRAI calling windows (09:00–21:00 IST)
  • →NDNC / DND list scrubbing
  • →DLT registration handoff

Billing

Plans, credits, refunds, GST invoices.

  • →Compare plans
  • →Credit packs explained
  • →Manual vs auto-renew billing
  • →Refund policy + how to request

Integrations

CRM, WhatsApp, webhooks, REST API.

  • →REST API overview
  • →Webhook events + payloads
  • →Zoho + HubSpot setup
  • →WhatsApp follow-up

Team management

Invite teammates, set roles, manage org settings.

  • →Invite a teammate
  • →Admin vs Member roles
  • →Set up SSO (enterprise)

Still stuck?

We reply on WhatsApp + email within 2 hours during business hours (9 AM – 9 PM IST).

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